Foxtel launches Hubbl – a platform that combines TV and streaming in one place

Foxtel Group has revealed a new service called Hubbl which will combine TV and streaming and bring them into one platform to make it easier to find and enjoy your content.

The idea behind Hubbl is to streamline the home entertainment experience into one user interface.

Previously known as Project Magneto, Hubbl is delivered through its own operating system which will be available on two devices – a hub or a TV – so customers can access a galaxy of content by unifying all their subscriptions.

Hubbl has been supported by global leaders Comcast USA and Sky UK but has been tailor-made for Australian viewers and will evolve and improve through OS updates.

To access Hubbl users can simply plug the small hub device to their TV.

Customers can also purchase Hubbl Glass – a 4K TV with a built-in soundbar that has Hubbl preinstalled so they can access all TV channels and your favourite streaming services.

“We all love the explosion of choice that streaming has delivered us over the past few years,” says Patrick Delany, CEO, Hubbl and Foxtel Group.

“But there is no doubt we are all experiencing the same frustrations: having to go in and out of apps, keeping track of show recommendations, remembering what we started but did not finish watching and who in the family is paying for what.

“Hubbl solves these frustrations. Hubbl is the next quantum leap in entertainment technology and is the solution to a complex Australian streaming landscape caused by the fabulous explosion of choice in streaming services available to Australians.

“Hubbl is like nothing in the market – it is TV and streaming made easy – seamlessly integrating world-leading technology with a purpose-built design and unrivalled app integration that sets it well ahead of the curve.

“It has been built with Australian consumers in mind, effortlessly fusing free and paid

entertainment and sport from apps, channels and the internet into one seamless user experience – delivered via Hubbl Hub or a world leading TV, Hubbl Glass.

“It will deliver a frictionless paid and free entertainment environment, and we believe will become the heart of the home for millions of Australians.”

Hubbl will launch in the coming months in Australia with announcements on app partners also being released soon.